Looking Ahead - Trends & Trigger Points

Identifying Opportunities & Threats - Stay out in front of your business by identifying the most favorable and unfavorable trends that will have the highest impact on your success. An easy framework of thinking to ensure you effectively manage a dynamic changing environment is as follows:

TRENDS: when you can connect two or more points to show a direction, you have a trend (ie: increased bookings of 4% to 6% for the past 3 months). 


TREND INDICATORS: what quantified factual data ($; units; ratios; costs; tons; margins; etc) can be tracked to monitor your trend (favorable or unfavorable). 


TRIGGER POINTS: what pre-determined level in the trend (favorable or unfavorable) will cause you to take action? Change your strategy? Review an existing policy? ....... what ACTION will you take to pursue an opportunity or prevent a threat? Who has the authority to act? How much $$$ is allocated to address?


This kind of "disciplined" thinking will help you stay on top of the opportunities and threats for your business as you navigate your company to its next level of growth. 


Strategic Planning systems do NOT have to be just for the larger companies. There are easy to implement ongoing methods for any size company that provide you the vision and clarity for taking the right actions to guide your business to greater profits and value.

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